Tuesday, November 9, 2010
To Stage or not to Stage?
That's the question buyers, realtors, builders, and stagers ask themselves all the time. Beautiful houses with empty rooms and big price tags, often sit unsold because buyers sometimes can't see that potential.
In my previous life, I was a Real Estate Stager, I recently stepped back into that role when the phone rang and it was my friend and long time associate http://www.betsygraziano.com/Betsy Graziano of Coldwell Banker. Asking if I could add some WOW to this already WOW house.....On my first visit, I was blown away. The details, the space, the light, the windows, the fixture, the hardware, the kitchen, the bathrooms.....every corner amazed me.
Between my love for Betsy and the sense of what this house could be, I took on the project. This house was already beyond , but we took it to another level. The architect, Patrick Ahearn's style and talents are everywhere. The kitchen is my all time favorite; created by Brian Hamlin of Hamlin Cabinetshttp://www.hamlincabinets.com/ in Norfolk ,MA. I felt like I was in Martha Stewart's Turkey Hill home in Connecticut. And last but certainly not least, Douglas Whitla of Whitla Brothers http://www.whitlabrothers.com/ pulled this all together and created a masterpiece( another one).... This house is big, but never does it feel like that.
Staging this space was easy, but it' s so important to remember that just like when designing your home , so much has to do with the finishing touches; the artwork, the flowers, the rugs, the eye candy....the things that pull everything together. .
Prior to staging, this house was a beautiful shell and now it has the feel of a lived in and loved home.